HomeArticles by: Alexandra Istrate

Alexandra Istrate

  • 6 Small Business Trends Entrepreneurs Are Excited About

    • February 9, 2022
    • Posted by: Alexandra Istrate
    • Category: Business plans, Innovation
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    In 2020 when the pandemic hit, millions of businesses were shut down, people had to be let go from their jobs, and many had their hours cut down. But it made people open start-ups, start other ventures, and launch small businesses. Now, two years after this whole nightmare began, people are second-guessing what the biggest

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  • The Future of Marketing in 2022

    • January 7, 2022
    • Posted by: Alexandra Istrate
    • Category: Marketing, News
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    As we enter into the new year, there are a lot of aspects that look promising, especially when it comes to marketing. With the constant development of technologies and the increase of social media usage by big companies, we can expect great things from 2022. In 2021, when it came to marketing, the techniques used

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  • How TikTok Became The Most Powerful Tool Of Digital Marketing

    • December 8, 2021
    • Posted by: Alexandra Istrate
    • Category: Marketing, Social Media
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    In a world dominated by technology and the Internet, it comes as no surprise that a new social media platform has taken over and has become the new ”It”. Like all social media platforms, TikTok is in the spotlight now, becoming one of the most reliable tools when it comes to digital marketing. When you

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  • 6 Tips To Make Your Newsletter Stand Out

    • November 8, 2021
    • Posted by: Alexandra Istrate
    • Category: Innovation, Marketing
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    Newsletters are a creative and direct way to build a relationship with your subscribers. Now that we’ve become dependent on the Internet, social media, and technology, it makes sense that one of the ingenious tools of advertising would be the newsletter. But one liability of the newsletter is the fact that in most businesses it

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  • The Recipe Of Successful Branding

    • October 4, 2021
    • Posted by: Alexandra Istrate
    • Category: Marketing
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    Branding can be a tough and challenging thing to do. No matter what you’re trying to sell, a company, a person or a product, the marketing process can be a big pain in the neck. Branding in today’s society can be a tricky thing, for several reasons. First, since it’s hard to come up with

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