Adela Smadea
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Everything to Know About the Google Chrome Ad Blocking
- March 7, 2018
- Posted by: Adela Smadea
- Category: News
No CommentsStarting February 15th, 2018, Google has released its new ad blocking feature that removes any ads seen as ‘annoying’ by the Google Chrome browser. Furthermore, website owners will have all of their ads removed (including those owned by Google), if they display too many other ads that don’t fit into the rules. Although the changes
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Retailers with Shopping Apps Now Get More Sales via Mobile
- March 1, 2018
- Posted by: Adela Smadea
- Category: News
For the past couple of years, retailers have watched their traffic numbers get higher on mobile than on desktop. According to the 2017 commerce report issued by Criteo, mobile sales are the majority of all e-commerce for successful retailers worldwide. What’s truly interesting, though, is the recent success of mobile apps. Mobile apps are the
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How Email Marketers Can Overcome These 2018 Challenges
- February 21, 2018
- Posted by: Adela Smadea
- Category: Marketing
As a new year begins, we all start making plans based on the results achieved (or not) last year, as well as improving our strategies to meet new goals. E-mail marketing is a continuously developing industry, so even though your current plan is working, it’s always good to bring something new to the table. Here
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Instagram Lets Us Follow Hashtags Opening Doors For Ads
- December 23, 2017
- Posted by: Adela Smadea
- Category: Social Media
This past Tuesday, Instagram officially added a new feature to their app: aside from others’ profiles, people can now follow hashtags as well. The new option allows users who are interested in a certain topic to get in their News Feed everything other people post using that specific #hashtag – even if they don’t follow
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How to Use Empathic Marketing to Sell More In 2018
- December 18, 2017
- Posted by: Adela Smadea
- Category: Marketing
By this point, we all know the basic strategies of a great marketing experience for our targeted public: you promote high-quality information and products, engage your readers and convert them into long-term buyers. These days, however, things are a bit more complicated than that. With such an overwhelming amount of marketers offering their products on
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Snapchat’s New App Lets Us All Use Augmented Reality For Advertising (Free)
- December 18, 2017
- Posted by: Adela Smadea
- Category: Social Media
As you probably know, the entire world has been buzzing around the concept of augmented reality for quite a while now. As one of the most attractive ways of bringing our imaginations to real life, the video-based idea is among the most effective means of gaining popularity online. But did you know that Snapchat is
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The Top 3 Trends That Shaped Social Media in 2017
- December 18, 2017
- Posted by: Adela Smadea
- Category: Social Media
Not until long ago, social media used to be a thrilling experience for many – and a real mystery for others. As this year’s statistics have proven, though, social platforms such as Facebook or Twitter are far from being surprising anymore. Last year, more than two-thirds of the social media ad spending went to Facebook.