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Let’s Talk About the Next Marketing Trends of 2022
- December 28, 2021
- Posted by: Mara Cojocaru
- Category: Marketing, News
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I think it’s fair to say that 2021 was a pretty good year for marketing. That being said, there’s a new year waiting for us, with new innovative strategies and marketing changes. And we want to be prepared for all of them. That’s why we listened to the best marketing experts, and draw a couple
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Global Reach In A Post-Pandemic World
- December 18, 2021
- Posted by: Silvana Petrovan
- Category: Innovation, International, Marketing
The COVID-19 pandemic has shown us a lot of different ways in which things so far can be done in the field of e-commerce. It has hit a lot of small and local businesses, that struggled to stay afloat during the lockdown period, but due to these constraints, they also had to think of different
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How TikTok Became The Most Powerful Tool Of Digital Marketing
- December 8, 2021
- Posted by: Alexandra Istrate
- Category: Marketing, Social Media
In a world dominated by technology and the Internet, it comes as no surprise that a new social media platform has taken over and has become the new ”It”. Like all social media platforms, TikTok is in the spotlight now, becoming one of the most reliable tools when it comes to digital marketing. When you
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The Most Important Social Media Trends Of 2021
- November 27, 2021
- Posted by: C.A.
- Category: Social Media
This year is almost over, as we are getting ready to step into 2022. If you ask me, I have no idea where the time went, because everything felt like it went by in a blink of an eye. With that being said, when it comes to brand and social media platforms, things evolve even
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8 Reasons Why Video Marketing Is Essential for Your Brand
- November 18, 2021
- Posted by: Mara Cojocaru
- Category: Marketing
Only recently, have people started to realize how powerful video content has become. The more advances there are in technology, the more we feel the need to express ourselves and communicate through images. Don’t believe me? What if I told you that this year has been in full-on video revolution mode for marketers? Or that
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Why A Constant Social Media Presence Is Important For Your Brand
- November 12, 2021
- Posted by: Silvana Petrovan
- Category: Marketing, Social Media
Social media has become such an important staple in everyone’s lives, that if any marketer tells you not to bother with them you should definitely turn the other way. Almost all age groups are present in some way on social media, be it on Facebook, Instagram, LinkedIn, or Twitter, on more than one or even
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6 Tips To Make Your Newsletter Stand Out
- November 8, 2021
- Posted by: Alexandra Istrate
- Category: Innovation, Marketing
Newsletters are a creative and direct way to build a relationship with your subscribers. Now that we’ve become dependent on the Internet, social media, and technology, it makes sense that one of the ingenious tools of advertising would be the newsletter. But one liability of the newsletter is the fact that in most businesses it
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The Power Of Storytelling To Strengthen A Brand
- October 22, 2021
- Posted by: C.A.
- Category: Innovation
The author Robert McKee once said that “storytelling is the most powerful way to put ideas into the world today”. If you think about stories, remember that when you were a child, you used to love to listen to what your favorite characters were doing. If you tell someone a story, they are more likely
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Content Writing: The Journey
- October 14, 2021
- Posted by: Mara Cojocaru
- Category: Social Media
Being a professional writer is one of the most demanding jobs on the market. While anyone might be tempted to believe that it’s only about creativity and artistic endeavors, it’s so much more than that. First and most importantly, reading something really well written has become a gem, as the internet is filled with various
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The Recipe Of Successful Branding
- October 4, 2021
- Posted by: Alexandra Istrate
- Category: Marketing
Branding can be a tough and challenging thing to do. No matter what you’re trying to sell, a company, a person or a product, the marketing process can be a big pain in the neck. Branding in today’s society can be a tricky thing, for several reasons. First, since it’s hard to come up with