This year is almost over, as we are getting ready to step into 2022. If you ask me, I have no idea where the time went, because everything felt like
Only recently, have people started to realize how powerful video content has become. The more advances there are in technology, the more we feel the need to express ourselves and
Social media has become such an important staple in everyone’s lives, that if any marketer tells you not to bother with them you should definitely turn the other way. Almost
Newsletters are a creative and direct way to build a relationship with your subscribers. Now that we’ve become dependent on the Internet, social media, and technology, it makes sense that
The author Robert McKee once said that “storytelling is the most powerful way to put ideas into the world today”. If you think about stories, remember that when you were
Being a professional writer is one of the most demanding jobs on the market. While anyone might be tempted to believe that it’s only about creativity and artistic endeavors, it’s
Branding can be a tough and challenging thing to do. No matter what you’re trying to sell, a company, a person or a product, the marketing process can be a
What’s the most important thing about a newsletter? Whenever I ask this question, I get answers like ‘design,’ ‘title and headings’ or ‘recommended products.’ But how come there are so
Aside from their ability of developing the ideal campaigns, products and services, the most successful brands in the world have one thing in common: a word. Let’s take, for example,